Honda Marine

  • Manufacturer

    Honda Marine

  • Categories

    4-Stroke, Portable

  • Company Location

    Alpharetta, GA, United States


  • Headquartered in Alpharetta, Georgia, Honda Marine distributes a full line of four-stroke marine engines ranging from 2 to 250 horsepower.

  • "To be a company society wants to exist."

  • 1990 Our BF45 wins the IMTEC Innovation Award. 1994 Our BF90 prototype wins the IMTEC Innovation Award. 1995 The BF90 wins Popular Mechanics’ “Design and Engineering Award.” 1998 Honda Marine is the only marine engine manufacturer offering over 15 models of four-strokes from which to choose. 2001 The world’s first 225 HP four-stroke is introduced. VTEC® Technology is also introduced in a marine engine. 2002 Hundreds of BF225s are put into service for the U.S.Coast Guard’s Homeland Security Initiative. 2004 Our BF150 is introduced. Honda Marine also received the NMMA’s Customer Service Award. 2005 For the second consecutive year, Honda wins the NMMA’s Customer Service Award and is ranked highest in customer satisfaction with four-stroke engines in a tie by J.D. Power and Associates. Every model in our lineup continues to meet or exceed Environmental Protection Agency (EPA) standards and carries a California Air Resources Board (CARB) 2008 3-star rating. 2006 The all new BF90 and BF75 are introduced with Multi-Port Electronic Fuel Injection and are the lightest four-strokes in their class. For the second time, Honda receives a customer satisfaction award for four-stroke outboards from J.D. Power and Associates and the CSI Industry Award from the NMMA. 2007 Honda ranks highest in customer satisfaction for four-stroke outboards according to J.D. Power and Associates. 2008 The redesigned BF40 and BF50 EFI are introduced and are, by far, the best in their class. For the fifth consecutive year, Honda Marine wins the CSI Award for customer satisfaction. 2009 The best-in-class midrange BF60 and BFP60 Power Thrust EFI models are introduced. Honda Marine wins a top customer satisfaction award from J.D. Power and Associates*and, for the sixth consecutive year, a CSI Award for customer satisfaction. 2011: Winner of NMMI's CSI award for quality in outboards

  • The National Headquarters for Honda Marine is 4900 Marconi Drive Alpharetta, Georgia 30005 Our Customer Service Department can be reached at (770) 497-6400 from 8:30 am - 7:00 PM EST. For emissions warranty only questions, call (888) 888-3139 or email

  • Honda was among the first manufacturers to offer 4-stroke outboards in America, and the first to offer a full line of lightweight 4-stroke outboards. Honda continually perfects our marine engine line by incorporating technologies from our highly advanced automotive and racing heritage. Honda Marine also sets the industry standard for customer satisfaction. We are proud to have received the National Marine Manufacturers Association (NMMA) Customer Satisfaction Index (CSI) Award six years in a row.

  • From the BF2 to the powerful BF250, Honda Marine engines offer you top of the line technology, performance, and fuel efficiency.

Manufacturer Information

Business Phone

(770) 497-6400

Manufacturer Website

Business Address

4900 Marconi Dr
Alpharetta, GA, United States